Byzanz und der Westen / Byzantium and the West
- Client: Schallaburg
- Scope of Work:
Full service advertising, Typography, Copywriting
Byzantium has been very influential for today’s western culture. PEACH demonstrated this influence through the use of a Byzantium influenced type. This led to the letters B for “Byzanz” and W for “Westen” that we used as key-visuals for the exhibition at the Schallaburg. The purpose was to give the posters great recognition and visibility from a great distance.