- Agency: Haslinger, Keck. Wien
- Client: auto touring
- Scope of Work: Full Service Advertising, Copywriting
This campaign is a classic from 1997 and we are still proud of. It expresses the all the things we care about in communication. Auto touring is the number one magazine for consumer goods, leisure products and services. Therefore, it was our task to demonstrate the magazine’s qualities. We were strongly inspired by displays in museums. All we did was to replace them with products and dramatize the simple.