ORF Teletext (B2C)
In 2008 ORF Teletext was still one of the most popular and fastest news medium of the ORF. The ORF wanted to show the different topics they covered moste. They asked us to create a simple and effective print campaign. We used an old belief that children had. That the TV was full of small people who lived inside the television set. This must be same with the Teletext.
This campaign never aired as the client decided to run the B2B campaign only.
Client: ORF Online (Austrian Broadcasting Corporation)